The True Cost Of Owning A Website After It Has Been Designed

The actual cost of designing and maintaining a website is usually not apparent from its onset. The internet is evolving at a rapid pace. The cost and performance of a website go hand-in-hand. Your website is similar to the online face of your business. It’s central to driving business revenue. Once you design the website, there is a cost involved in owning and maintaining it over time. This article provides information on the true cost of owning a website after it has been designed.
Setting up a website is relatively easy these days compared to ten years ago. You can easily set up a website for less than a hundred dollars. Once the website is designed, you have to buy a domain name and host the website. You should expect to pay an ongoing fee for hosting, registering a domain name, and performing search engine optimization to improve the ranking of the site.

Buying A Domain Name

Getting a domain name doesn’t cost much. Renting a brand new domain is quite affordable. You can get such a domain for less than $12 a year from GoDaddy.Com. You can buy a domain name from GoDaddy or any other name registrar. As a small business, you should think about a catchy domain name for your business. If you do the research properly, you can easily buy a domain name that matches your business name.

Hosting

The next step is to find a reliable web hosting company to host your site. A hosting company is a business with a bunch of servers connected to the World Wide Web and the internet. Web hosting packages vary depending on the size, quality, and security provided by the hosting provider. You can get a good shared hosting package for less than $4 per month. The cost will reduce further when you opt for a quarterly or annual package. Some cheap hosting providers offer hosting packages starting from $1 per month – but you may be roped into a contract of at least two to three years.
Virtual private hosting or VPS and dedicated packages are much costlier compared to shared hosting. VPS packages start at $30 per month. These packages are ideal for a large business that needs to reduce its liability with downtime and get better customer support from the hosting provider. A dedicated package will give you the entire server to host your website. This model is ideal for high-traffic sites that require additional security. You should expect to pay at least $100 a month for a dedicated hosting package.

Cost Of Maintaining The Website

Many people think once they have paid a web designer to design a website, they are done with the site. The website doesn’t take care of itself. As a webmaster, you have to pay an ongoing fee to maintain the site over time. There are two types of maintenance involved in a website. The first is maintaining the integrity of the website code and the second is the regular updates to the content of the website.
Websites are similar to any other software application. They have versions and each new version will add features or fix security flaws. A webmaster can charge you between $100-150 an hour for their services. You need a website backup service to back up the data of your site. If not, you may have to completely rebuild the site once it gets hacked or infected with malware. Backup services start at $5 a month and would go up depending on the size of the website.

Repairs to Hacked Websites

There are a lot of websites out there that the owners don’t even know have been hacked yet. It happens daily to thousands of websites, and the first that the owners know of these intrusions is either when they’ve been informed by a number of irate contacts they’re getting a number of unsolicited emails that are originating from their website (server) or if the Google ‘warning of death’ shows up when someone visits their site to let them know that continuing through to the site could cause damage to their computers. You really should be monitoring your site on a daily basis and checking for files that have been altered without your permission so you can rectify any problems as quickly as possible and before too much damage can be caused.
How much does it cost to repair a hacked site? That’s hard to say because it depends on a number of things, such as how well hidden the injected code is and how much work it takes to see it out and remove it. Also the type of site that you have and how it’s been built could have a bearing. And finally, you will need to figure out how the hackers got into your site and then close that loophole, or you will find that your site gets reinfected pretty quickly after it has been repaired. So the costs to repair a hacked site could be as low as a couple of hundred dollars for a small site, to a couple of thousand dollars for a more comprehensive eCommerce or membership type website.

The Cost Of Search Engine Optimization

SEO or search engine optimization is important to increase the rank of your site on Google and the other search engines. SEO is an ongoing process that should be done by a professional SEO agency for the best results. SEO helps boost your traffic, improve sales, conversions, and profits in the long run. SEO packages can start from $50 a month and go up to $10,000 a month.
You should choose the appropriate SEO agency depending on where your site ranks on Google and the other search engines at the. If your site ranks closer to page 1 of Google, you can spend a little money and get it to rank on the first page of Google. But if the site ranks on the 5th or 6th page, you may have to spend much more money to get your site to rank on the first page of Google. These are some of the common costs involved in maintaining a website after it has been designed.
A website is similar to the online face of your business. It is central to driving traffic and sales to your business. The aforementioned article provides information on the true cost of owning a website after it has been designed.

Video Transcript:

How Much Does It Cost To Make A Website in 2019 (and Hidden Costs!!)

When I started my own marketing agency about 20 years ago, there wasn’t a lot of us around. Nowadays, there are so many people doing websites that I say you can basically go outside kick a tree and a couple of web developers will fall out and they are basically charging all kinds of pricing. I’ve seen websites as low as a thousand dollar all the way to ten thousand dollars into something all the way in the middle. Pretty much all for the same service. So that leaves a lot of business owners probably just like you wondering how much is it cost to build a website? So in this video, we’re going to go through the basic cost average and discuss some of the hidden costs. You don’t want to be surprised about. Let’s go.

Hey, everybody. This is Antoine Dupont and Welcomes to another video. If you’re new here and you’re looking for practical and technical ways to grow your business then please subscribe and click the bell, so you don’t miss a thing. When answering the question, How much does it cost to build a website? We need to break it down into details because it’s just way too general for a proper answer. It’s like asking,” How much does it cost to buy a car?” Well, it depends on a lot of things. Do you want a pickup truck or sedan? Do you want to say these bands are in the sun? What do you want? It really depends on a lot of things. Well, the same applies to a website. So, when you’re dealing with a professional webmaster, they’re going to ask you questions like this one. What is the purpose of the website too? Does it need membership capabilities or online registration capabilities? Do you need e-commerce or any kind of financial transactions going on onto your website? And for probably the most important one well, we need to do any kind of custom programming because you have something very specific for your website that you need us to build which is not standard because these four questions will impact the final price.

But right now, I’m going to give you a general average. If you’re tired of kicking a few web developers in your area. Generally, a website built in North America or in Europe by a professional web agency is going to cost you anywhere between three thousand dollars and six thousand dollars and for a larger type of business that may have 30 40 pages on a little bit of customization it’s going to cost you anywhere between five thousand ten thousand dollars and when it comes to e-commerce website I have not seen a properly built e-commerce website for less than 15 to twenty-five thousand dollars. Now you can reduce the cost of building your website by outsourcing it to a developing country. But there is a big but you need to be careful now. I am not knocking down because I have used outsourcing many times. But here is my tip for you if you’re going to choose to outsource. There is a couple of problems that come in the way. Number one is the language barrier. And number two if you’re not happy with the result well you’re pretty much screwed.

In my experience, it’s great to use outsourcing companies when you have very very specific on what you want and you basically give them a blueprint and you say execute that just make it happen exactly as it is described. But if you’re expecting someone to bounce ideas with you because you’re not entirely sure of what you need. Outsourcing is probably not going to be a good idea for you. So how do developers calculate their prices? Generally speaking agencies charge by the hour. And if you want to hire a decent agency they will charge on average between seventy-five dollars to a hundred and fifty dollars for web development. So if a web agency is charging you three thousand dollars for a website and we’re going to take on the average hourly rate of one hundred dollars an hour you know you should be expecting that web developer to be spending at least 30 hours on your website. The same goes for a five thousand dollar website should expect the person to spend at least 50 hours on it. So it makes sense. And in my experience and I’ve been in this business for almost 20 years it takes on average about 30 to 35 hours to build a decent website. And generally speaking, this is what we charge in my agency about thirty-five hundred bucks for a website because we know it’s going to take us about thirty five hours to build it. So when I get a business owner comes to me and telling me that they’ve got a quote for 15 a hundred bucks for a website I know in my head that it’s going to take them about 15 hours and my immediate questions is what corners are they going to cut.

Now there’s something I want to make super clear with you. The area where you can negotiate effectively as a business owner is an hourly rate. Don’t negotiate. The amount of time because if you’re only giving 15 hours to build a website site there’s a lot of corners are going to get cut and you’re not going to get with a proper website. Remember that at the core it takes about 30 to 40 hours to build a website. Any way you slice it you’ve got to get the content right. You’ve got to get the pictures right. You’ve got to get the titles the heading and all that stuff. And trust me I’ve been doing this for 20 years building a website in less than 30 hours is very challenging. Let me break it down for you to show you how you get to 30 hours. Let’s take the average small business website to be a 10-page website. It will take the average web developer between five to eight hours to develop the home page alone. So that’s eight hours right there one full day. Once the home page has been built you’ve got a big chunk of the development done. But you need to do the interior pages and I would expect a web developer to take about two to three hours per interior pages. And if you have 10 of them while you do the math it’s almost 30 hours just for the interior pages. So 30 hours for the interior pages and five to eight hours for the home page. Well, you do the math.

You have it right there are about 35 to 38 hours. And the bottom line I have been in this business for a long time. Anyone that tells me that they can build a website in 15 hours they’re lying. And remember we haven’t even discussed managing the project which means that there is going to be at least one-two maybe three conference call is going to take some time. We should allocate probably two to three hours just for that. Then there’s going to be the tweaking phase tweaking the picture make it bigger make it smaller. Change the fun title probably three-four hours just for that as well. And then doing a little bit of optimization at least the basics. That’s going to take you three to four hours for that. Yeah. You can add up all these hours you can see that it easily takes you to 30 to 40 hours. Any way you slice it. So now that you know that at least you have a good sense the average agency is going to charge you about 100 bucks an hour. But there are some freelancers out there that will work 50 50 to 75 bucks. So maybe you can make a deal and lower your costs. But anyway you slice it the dear amount of time is going to take to build a website. You can negotiate that because it just basically needs all that time.

So now let’s talk about some of the hidden costs you may have not thought of. One of the first thing that we see with people getting stuck in and when they’re doing a website is content. They’re saying oh yeah I got the content I’ll get it done and then six weeks later no content rule. That could be a hidden cost because one of the issues that you’re going to have is maybe you don’t have the time or the skills to actually write proper content. So in case you need to outsource having your content written well it’s the same thing is going to cost you between one hundred to three hundred dollars per page of content written just for you if you haven’t budgeted for that or you weren’t expecting that you do 10 pages at let’s say 150 bucks. That’s an additional fifteen hundred bucks you didn’t think of the second hidden cost days. Do you have a CRM that requires a form to be customized on the website that’s going to require all kinds of coding? It might not be super complex in nature but you know you may be burning like five six seven eight hours on trying to embed a form and it’s something you hadn’t thought about and your webmaster is going to want to get paid for that. A third thing is a typical thing. Oh yeah. We need a store locator for our website, like a zen-like.

Of course, this is just I have this in a drawer. Let me just pull it out and put on your website. Well, you have to source it. There’s multiple types of store locators and some may be completely free as a free plug-in and some may cost you a few bucks. Regardless someone is going to have to go find a store locator embedded in your website and customize it for your needs and you could be easily burning 5 10 15 hours just for that. We’re going to take the five hours and 100 bucks an hour. That’s an additional 500 bucks that you were not expecting to pay. You got to think about that and actually, it comes down to the question your webmaster is going to ask you. So make sure they ask the right question and make sure you have thought of everything. And a fourth one that someone just recently asked me was having the website in multiple languages.

And so when we discuss that I say, “You want to google drubbed down to Google Translate rub down or do you one fully translated pages from English to Spanish?”. And they say,”No”. We want fully translated pages from English to Spanish which means that any top right-hand corner they can switch between English or Spanish. Well. Guess, what? That’s the same type of stuff. It’s not super complicated but it adds on to the project and you may be burning to three for an additional five hours worth of work just to make it happen not to mention that the. It has to be translated probably by someone professional. So here is another hidden cost that could add an additional five hundred two thousand dollars to your project that you hadn’t thought of. Now let’s talk about the domain name because that’s often a place where I see people where the deer in the headlights like domain name.

Yeah. Sure I have one. I have no idea where but I don’t know how to get to it.Now a domain name by itself is not that expensive it’s about 10 to 20 bucks if you go to go daddy or network solutions it’s very inexpensive. But if you don’t have the log in I.T. and password to your domain name that can certainly add a lot of time and a lot of headaches to your bottom line because you or someone is gonna have to try to dig it up and get control of that domain name. Now you also going to have to host your website somewhere. Right. And hosting prices vary greatly depending on what service you’re going to use for most of our clients we’re using a couple of surveys. We have servers and Go Daddy and we have servers with the Amazon cloud servers. Now obviously there’s a huge difference in price between the GoDaddy servers and the Amazon servers which are a lot better performing not most web agencies are going to offer a bundled price for the hosting plus support plus maintenance. And I would say you would need to budget at least 50 to 100 bucks a month to get the hosting and the support that you are going to need. And a lot of people decide to host on their own and that’s perfectly fine there’s nothing wrong with that. Until you get a problem or your website got hacked and then you’re in a panic and you need someone to go and fix it. And out 100 bucks an hour or maybe three four five 10 hours or trying to bail your website out.

You’re going to be spending a lot more money than you would have if you had been paying to 50 to 100 bucks an hour and monthly support. So be careful of the false savings having someone you can rely on to help you with support and maintenance on your website. It’s probably easily worth 50 to 100 bucks a month. You also need to be aware that if your website is on WordPress it is going to have to be maintained which means that the plug ins needs to be updated on a regular basis. Usually, people forget about this and a couple of years after they had their website built then the website completely disappeared or is completely wonky it’s because they haven’t updated a plug in and then they need someone to go in there and fix the whole thing and they have to spend five hundred two thousand dollar. And I’m like. My question is like well where’s the savings there. Now finally I could not talk about website costs but I’m talking about a little bit about SVOD because for me if you build a website and you don’t do a least a little bit of the basic SEO then what’s the point right. I mean seriously you have two billion websites out there probably for your products and services.

What are the chances that yours is going to rank if you don’t do the basic ACL basically optimizing your website for SEO for specific keyword in your geographical area for your industry. You should expect to pay at least between seven hundred fifty bucks to fifteen hundred bucks one time to optimize your website and at least do the basic SEO portion of the day. What is that most surprising hidden cost you had in a website development that you were not expecting. Put it in the comments below and have fun with this. OK. So this does it for today. If you have any comments suggestions anything put them in the comments below. And before you leave please subscribe and click the bail so you don’t miss a thing. Thank you.

Here Are Some Additional Web Hosting Related FAQs

How Much Does Building a Typical Website Cost You? Depending on your needs, building a website can cost anywhere between $100 and $500. If you need a feature-rich, custom-built website, it can go as high as $30,000 or more. To build a small website, you’ll need to have a budget for the domain name and web hosting.
Web Hosting

This is a monthly fee that you have to pay to the web host. Some hosts also offer discounts if you pay a year (or more) in advance. Prices vary from web host to web host but are usually (at the time I wrote this article) around $10 per month if yourwebsite is new and doesn’t have much traffic or data.

Yes, you may be able to create a website without registering for an account using some programs, but most do require registration of some sort. You can make your own website for free with a website called Wix. It lets you make a professionalwebsite. It’s fast and easy.
You can expect to pay an upfront cost (likely between $3,000 and $9,000), in addition to a monthly maintenance fee (approximately $200 to $500 per month, on average). The bigger your company, the higher you can expect costs to be. How often you’ll pay: SEO is an ongoing battle, it’s never a one-time thing.
Expect to pay between $300 and $1,000 for template customization. The cost varies depending on how much work you want to be done – such as adding a header image, moving the logo location, creating a fixed navigation bar, changing the overall layout design, etc. CUSTOM WEBSITE DESIGN (cost $5,000 – $10,000+).
Technically speaking there is no way to buy a domain name forever. You can buyone for up to 10 years, and the registrar that you registered the domain name with should inform you of the expiration date so you can renew your domain nameregistration.
Costs range widely. Most of the time you’ll spend up to $60 for a one-time purchase and subscriptions are often $5 to $35 a month. In summary, there are no easy and fast answers to the question about the cost of maintaining a website but there are some helpful estimates.
When you want to detach yourself from your current web hosting provider and host your own website, you need to know how to create your own server at home for web hosting.  Step 2: Add content and pages to your server. Step 3: Establish a MySQL database. Step 4: Allow visitors to access your site.

If you’re looking to hire web developer and designer that does freelance work, you may be able to find some decent people in Upwork, the world’s largest online workplace or Freelancer – Hire & Find Jobs., that typically range from $10 to $50 per hour (or more) and $500 to $2000 for a simple brochure style website.

Best Website Builders for Beginners
  • Wix – The best website builder for beginners.
  • Weebly – Flexible templates and easy-to-use – a good Wix alternative.
  • Squarespace – The best website builder for the design-conscious newbie.
  • 1&1 Ionos – If you’re not planning to sell products online, you could do worse.

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